Featured Interactive

Generic Strategy Battleships

  • Generic strategies
  • Competitive advantage

In this game, we re-purpose the classic game of Battleships to teach Porter's Generic Strategies.

With a battlefield determined by market scope and level of uniqueness, students apply their understanding of these concepts as they attempt to find where real companies are lurking. They earn points for each direct hit. The fewer the shots taken, the higher the score!

Live mode

In live mode, students are shown a heat map of shots taken after each turn, presenting a brilliant opportunity to pause and discuss as a class. This game is known to elicit plenty of discussion from students, particularly when there is a significant amount of disagreement!

Launch a fully-functional demo in the browser.

Student view

What students see

Projector view

What the whole class sees


Use this interactive in your course.

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